Business Education

Gómez-Martínez, R., Medrano-García, M. L. ., & Aznar-Sánchez, T. (2024). Artificial intelligence to predict university master’s program recommendations. Journal of Management and Business Education, 7(1), 25–36. https://doi.org/10.35564/jmbe.2024.0002  

Guevara Otero, N.; Diaz Iglesias, S.; Cuevas Molano, E. (2023) The role of asynchronous and synchronous activities in university academic performance: A comparative study of traditional and inverted class methodologies. "Intangible Capital", 2023, vol. 19, núm. 1, p. 69-91. 

Gómez Martínez, R., Medrano García, M. L., & Aznar Sánchez, T. (2023). Motivation and personalization of teaching with machine learning. Journal of Management and Business Education, 6(3), 330–342. https://doi.org/10.35564/jmbe.2023.0017 

Gómez-Martínez, R.; Medrano García, ML.; & Veiga-Mateos, J. (2022). Success story in adapting master's teaching to covid-19. Journal of Management and Business Education, 5(2), 156-168. https://doi.org/10.35564/jmbe.2022.0010 

Orden-Cruz, C.; Cosculluela-Martínez, C. y Díaz-Iglesias, S. (2021). Efectividad del aprendizaje con noticias de prensa medida a través de la competencia transversal de análisis y síntesis. En Cáceres, C.; Esteban, N.; Gálvez, M.C. y Rivas, B. (Eds.): Aplicaciones de las plataformas de enseñanza virtual a la Educación Superior. Madrid: Dykinson. Pp. 593-606

Blanco-González, A., Díez-Martín, F.; Cachón-Rodríguez, G.; Prado-Román, C. (2020). Contribution of Social Responsibility to the Work Involvement of Employees. Corporate Social Responsibility and Environmental Management, 27 (6), 2588–2598. https://doi.org/10.1002/csr.1978 

Miotto, G.; Blanco-González, A.; Díez-Martín, F. (2020). Top business school’s legitimacy quest through the Sustainable Development Goals. Heliyon 6(11), e05395, https://doi.org/10.1016/j.heliyon.2020.e05395  

Delgado-Alemany, R.; Blanco-González, A.; Revilla-Camacho, M.A. (2020). Códigos deontológicos: El rol de los colegios profesionales y las profesiones reguladas, Espacios, 41(39), 231-249.

Delgado-Alemany, R., Blanco-González, A., Díez-Martín, F. (2020). Ethics and Deontology in Spanish Public Universities. Education Sciences, 10, 259; doi:10.3390/educsci10090259 .

Plaza Casado, P.; Escamilla Solano, S.; Orden-Cruz, C. (2020). Student motivation in a real investment decision making case study. Journal of Management and Business Education, 3(3), 250-265. https://doi.org/10.35564/jmbe.2020.0016

Cachón-Rodríguez, G., Prado-Román, C., Blanco-González, A. (2020). Effects of image on university identification and loyalty: are there differences between students and graduates? Revista Espacios 

Del-Castillo-Feito, C., Blanco-González, A., Delgado-Alemany, R. (2020). The Relationship between Image, Legitimacy, and Reputation as a Sustainable Strategy: Students’ Versus Professors’ Perceptions in the Higher Education Sector. Sustainability, 12(3), 1189; https://doi.org/10.3390/su12031189 

Miotto, G., Del-Castillo-Feito, C., Blanco-González, A., (2020). Reputation and legitimacy: Key factors for Higher Education Institutions’ sustained competitive advantage. Journal Business Research, 112, 342-353, doi.org/10.1016/j.jbusres.2019.11.076 

Gómez-Martínez, R., Purswani, R., & Prado-Román, M. (2020). Optimization of the professionals selection and training by artificial intelligence. Journal of Management and Business Education, 3(2), 129-144 

Martínez-Navalón, J., Blanco-González, A., Prado-Román, A. (2019). Un análisis de la satisfacción de los stakeholders y la legitimidad: El modelo de negocio de la institución universitaria. Revista Espacios 40(16), 27

Del-Castillo-Feito, C., Blanco-González, A., González-Vázquez, E. (2019). The relationship between image and reputation in the Spanish public university. European Research on Management and Business Economics 25(2), 87-92

Cachón-Rodríguez, G., Gómez-Martínez, R., Martínez-Navalón, J. G., & Román, C. P. (2019). Inteligencia artificial para predecir la lealtad a la universidad. Journal of Management and Business Education, 2(1), 17-27

Cachón-Rodríguez, G.; Prado Román, C., Zúñiga-Vicente, J.A. (2019). The relationship between identification and loyalty in a public university: are there differences between (the perceptions) professors and graduates? European Research on Management and Business Economics 25, 122–128

Paz-Gil, I.; Macías-Guillén, A.; Orden-Cruz, C. y Díaz-Iglesias, S. (2019): Grado de aceptación de los estudiantes del uso de la prensa como herramienta de aprendizaje activo. Journal of Management and Business Education, 2 (2), 87-107. http://dx.doi.org/10.35564/jmbe.2019.0009

Montalvo, S., Palomo, J. y De la Orden, C. (2018): Building an Educational Platform Using NLP: A Case Study in Teaching Finance. Journal of Universal Computer Science, 24 (10), 1403-1423. https://www.doi.org/10.3217/jucs-024-10-1403

Prado-Román, M., Prado-Román, A., & Gómez-Martínez, R. (2018). Desarrollo de informes contables para establecer la capacidad organizativa contable. Journal of Management and Business Education, 1(1), 39-52

Gómez-Martínez, R., Prado-Román, A., & Plaza-Casado, P. (2017). Development Motivation of Student Abilities and Skills Through a Business Activity. In Entrepreneurial Universities (pp. 215-228). Springer, Cham

Gómez-Martínez, R., Prado-Román, C., & Escamilla-Solano, S. (2016). Game Driven Education in Finance Through On-line Trading Tools. In Education Tools for Entrepreneurship (pp. 113-124). Springer, Cham.